Strategic digital marketing plan
Development of a social media promotion campaign and internet communication strategy. Promotion of services and products provided by the salon (what we sell), but extra emphasis on the procedure (how we create it). Incorporation of salon’s philosophy, values and group and corporate identity in communication strategy.
Use of technology for education
Online training services in the form of video calls or webinars to present strategic educational topics. To support, remind and summarize the training, we use a variety of applications aimed at micro-learning.